Welcome to the Website of Dale W. Hutchings, APR,
PR, MARKETING AND ADVERTISING






 

For more than 30 years, I have had the fortune as well as the challenges of working in the marketing profession. During that time, I have worked in a variety of positions in both New York and Florida, and at one time or another have found myself doing just about anything you can imagine in this profession. (Please see my bio page for more information.)

When I decided to start my own firm in 2001, I did so with the intention of building my business unlike 95% of the advertising, public relations and/or marketing firms you run across. By that I mean the main focus of my business is specializing in out-of-the-box marketing.

Most business people don’t realize it, but there are numerous ways companies can market their business besides just doing traditional advertising – whether it be advertising on TV or the radio; or in a newspaper, magazine or trade publication. And when you do advertising in these and other traditional mediums there are numerous things you can do to make your ad stand above the crowd. Actually the best thing to do is find a venue where your competition is not advertising and put your money into that particular medium rather than joining the crowd.

That tip is part of what I do in consulting services to businesses, large and small, to help them create greater public awareness, build an even stronger, positive image than they may already have with the community and/or in their industry, and provide (and help them implement) strategies to enhance their bottom lines. But don’t take my word for it. Look at the testimonials on this site. Read the free articles that are available, written by me, that will give you free, experienced, tried and true strategies to build your business. Then decide for yourself.

While a good portion of my business involves copywriting or consulting, be sure to check out the list of services. Here you’ll find more than 20 different types of PR, marketing and/or advertising initiatives that I can help you with in building your business.

Please come back to my Website often…because it is always changing. In the coming months, additional features will be added…designed to help you improve your business through out-of-the-box marketing strategies to give your business and edge over the competition. To reach me, please see my contact information on any page of the Website. Your best bet is to reach me by e-mail. But you’re welcome to choose any of the options I have given you.

Thanks for visiting Dale W. Hutchings, APR, PR, MARKETING & ADVERTISING…a business built on creative copywriting, outstanding marketing consulting services…and more.